C-Level Executives are tough to meet with – even if it’s a small company. So here are 5 tips to help you secure c-level executive meetings and with any hard to see buyers.
1. Ask for help. People you know, know people. If you ask, they will help connect you.
2. Use your Golden Network. These are the people that have benefited from working with you in the past or are believers of you in the present, i.e. the people you work with the people you’ve sold to.
3. Attain Credibility. It can be earned by you or it can be transferred to you from someone who has already earned it.
4. Communication Effectively. With C-level executives you have to listen to hold their attention. So ask opening questions to get them talking about their business as it relates to you.
5. Follow Up. If you delivered the results the executive wanted, you have to go back in and get associated with those wins. Otherwise, you’ll get not credit and no relationship.
And now I invite to learn more from the full article about these 5 Tips for Getting C-Level Executives Meetings
Bonus Tip: FREE E-Book “Getting Past Gatekeepers and Handling Blockers”. Just click this C-Level Relationship Selling Link. Sales Mastery makes it easy for any sales person to be effective and feel comfortable connecting with and relationship selling C-Level leaders.
Great ideas, Sam. To those, I'd also add visiting the website of the company associated with the C level exec before the call to get a good handle about his or her business. I'd take no more than a minute or two to look it over, and have it handy on the display while you're talking.
Posted by: Geoff Alexander | September 28, 2008 at 06:49 PM