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May 01, 2009

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Wes Schaeffer

It has been my experience that "decision-makers" have no need or desire to view PowerPoint presentations. These are big-picture people that can easily be bored by "speeds and feeds" of your latest server or years in business or members of your board. I always push for a more personal, intimate meeting with the C-Level team first and let them direct me to their "investigators" and "gatherers." When I am "sent down from on high" the "SeeMores" are more open with providing information, rather than me educating them for free.

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