Advanced Sales Training - 8 What-to-Do’s About Cold Calling

Cold calling is dead, but still kicking. It's not to say that cold calling doesn't work, but everyone will agree, it's highly inefficient and very demotivating.  Therefore, cold calling should go away, but it won’t.

 

 

I stopped at my Starbucks today and saw a vitamin or similar sales rep recruiting a new employee. So I wondered, 'How will the new recruit generate interest/leads that convert to sales?'  Well, I guarantee, cold calling will be her main thrust, at least initially.

 

 

We all need new customers, so what can we do? Cold calling, in one form or another, is our default tactic. It's what we do when we don't want to try, change, or venture into other prospecting tactics.

So since cold calling will not go away, let me help you with 8 strategies and tactics to make you more productive and less demotivated, if you and/or your bosses insist on cold calling.

 

 

Get the full story at Advanced Sales Training - 8 What-to-Do’s About Cold Calling

 

 

Comments

[Engago team]

Just cold call the companies having visited your website. They are likely to be interested.