How much time do you spend with the senior staff of you customers? I’ll bet not much – not good. I’ll also bet that if by chance you do know them, you check-in to only say hello and see if there is anything they can give you – not good again. And if you don’t know them, you only try to gain access to them when there’s something you want – really not good.
The Great Customer Experience requires making C-level executive constantly feel you are helping them succeed. Learn what’s required in this C-level selling article
Read It, Learn It, Implement It and I guarantee your selling will improve